I believe that making people
aware of how much energy they're using and trying to make them reduce the
amount they use is a very difficult thing. This is because people usually only
do things that are convenient and if saving power is not made easy, interesting
or fun, I don't think it can be effective.
I am interested in using
social media as a way of monitoring and saving power. It is well known that
facebook is a very powerful and widely used social networking site with over
750 million users, spending on average 700 billion minutes a month on facebook
all together. This site seems like an obvious platform to reach a wide user
base for a power monitoring and saving device. 40% of its user base is using
facebook for social gaming, this aspect of facebook, i think could be used
effectively for a power saving game or application.
I am going to make a facebook
app that monitors individual power use with the use of a wireless power
monitoring device and promotes power saving with the use of leaderboards and
facebook based rewards. My target audience is teenagers and young adults
References:
http://www.facebook.com/press/info.php?statistics
http://techcrunch.com/2010/09/21/200-million-people-are-playing-facebook-games/
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